What would you like to see from Webmaster Tools in 2014?

That’s what Matt Cutts is asking in a new post which he published yesterday on his personal blog. He did a similar thing a couple of years ago, and many of the current features are a direct result of that.

Webmaster Tools – 2014 Features

I was going through the current comments on Matt’s blog and some of the suggestions thus far are very interesting indeed, with many overly silly suggestions – as you’d expect from something like this.

Here are some of the interesting suggestions thus far:

  • Full List of Artificial / Bad Links
  • Provided Organic Keyword Data (lol)
  • Algorithmic Penalty Notifications
  • Content Issues
  • Social Media Connections

My Feature Suggestions

Here are some of the feature suggestions that I have floating about in my head.

- On and Off-site Scoring

Personally, I’d love to see Google introduce some sort of on and off-site scoring system to make the lives of less able webmasters easier than it is at the moment. This isn’t feasible in reality, though, as it is opening the door to increased SERP manipulation by directly revealing some of Google’s ‘secret’ ranking factors.

- Complete Backlink Portfolio

I think another great idea is to display all of a site’s backlinks rather than a ‘selection’ so as to save us from having to pay for third-party services to look through our own links, although that’s something we’ll obviously still need to do for competitive analysis – although your average webmaster won’t even know what that is, so again I’m thinking of the less able webmaster who’s just trying to do right by Google.

- Social Media Connections

This one has already been suggested by somebody else, but I think it’s a brilliant idea. I think it’d be great to have a feature which enables us to associate our official social media accounts with our websites in order to increase authority and search engine rankings for brand related keywords.

Post Your Suggestions

If you have an idea which you think will improve Google’s Webmaster Tools in 2014, head over to Matt’s blog and put it in writing for Google’s possible consideration and development – you never know.

Here’s Matt’s Disclaimer:

To be clear, this is just some personal brainstorming – I’m not saying that the Webmaster Tools team will work on any of these. What I’d really like to hear is what you would like to see in 2014, either in Webmaster Tools or from the larger team that works with webmasters and site owners.

Feel free to share your suggestions in the comments section below – I’d love to hear them!