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SEO

SEO

Negative SEO, depending on scale, can be dangerous for websites of any size if executed correctly. Fortunately, most execute negative SEO badly and therefore fail in their attempts at sabotage. I’m currently feeling the wrath of a jealous competitor right now, although it has me laughing more than quaking. Negative SEO – what is it? […]

It was only a matter of time really, wasn’t it? Secure connections are the future. Once Google committed to secure searches (HTTPS) in 2011, which stopped keyword data from being passed into analytics tools, it was clear that they wanted a more secure web – even outside of Google. HTTPS for SEO – Ranking in […]

Magento is a fantastic platform for selling online, arguably the best, but there’s one thing that has always left me frustrated as an SEO… That pesky index.php directory in the URL of ALL internal pages – nightmare! SEO Friendly Magento URLs in Two Steps Fortunately, whilst we were doing a Magento store for a client […]

One of the biggest concerns for any website owner as Google’s algorithm continues to develop is most definitely duplicate content and other potentially misleading signals which could harm their website in search results. Fortunately, there is an easy way to avoid this problem with a simple .htaccess file. 301 Redirect with .htaccess A .htaccess is […]

I know, I know – it’s terribly hard to find a job. Blah. Blah. Blah. Blah. Blah. No, it’s not, you’re just about as creative as rotten banana. It’s time you switched things up a little – pull up your sleeves and ram your talent down potential employer’s throats. Show ‘em what you’ve got. SEO […]

A new video was posted today on the Google Webmaster Help YouTube Channel, in which Matt Cutts answers a question from Gary Taylor, a webmaster in the UK, about duplicate content. Gary Taylor from Stratford Upon Avon, UK, asks: How does Google handle duplicate content and what negative effects can it have on rankings from […]

A new video was posted on the Google Webmaster Help Channel on YouTube today with a response to a great question about guest blogging from someone who calls himself ‘Google baba’. For those who are unaware, guest blogging is primarily used by marketers to build backlinks to their website by providing value to another website […]

I’ve always wondered why black hatters choose to sell link services on open forums, whether it be on a blog network or web 2.0 properties – the people doing so must be extremely stupid, naive or both. They’re always claiming that their super duper invincible service leaves behind no footprint and is therefore Google-proof, which […]

You might recall a post I wrote back in October, in which I embedded a tweet from Matt Cutts which was a reply to a question about the possibility of a PageRank update before 2014, to which Matt responded “I would be surprised if that happened.” Sounded as good as a definitive no to me, […]

Matt Cutts has just released a new video on the Google Webmaster Help YouTube Channel with a great response to a strange question about content stitching from Rajesh in India. For those who don’t know, content stitching is when a post or page consists of mainly quotes or pieces of content which has been copied […]